Not many people flock to their local estate agent to bag themselves a ‘For Sale’ board near Christmas time. But, despite popular belief that December is a bad time to sell, the start of winter can be a great opportunity for sellers.
From less competition to better buyers in the market, you could actually see a quicker sale during the festive season than if you wait until spring.
If you’re considering selling your home, here are four reasons to sell it at Christmas and not wait until the New Year….
1. Buyers Are More Motivated
There may be fewer buyers in December. But the ones that are searching for a new home are often much more serious. Most of the time, winter buyers are highly motivated. They either want to get things moving before Christmas or be in their new home as early as possible in the New Year.
Some end-of-year buyers will be looking for a good deal, while others will just be looking for a quick one. Either way, if you want to sell your house, putting it on the market in December could be well worthwhile.
2. There’s Less Competition
Many people choose to wait for spring to arrive before selling their homes. While the flowering season is a peak time to buy and sell, it can leave your home lost in a crowd.
With less competition at Christmas, the searching buyers will be browsing a smaller pool of properties. When you couple this with the fact that the December buyers are more serious, your property could be in high demand.
3. You’ll Beat the January Crowds
Since the New Year brings us all an opportunity to reflect, it’s no surprise that Rightmove record some of their busiest days in early January. Even Boxing Day sees many property portals recording record-breaking traffic[1].
Contacting an estate agent in January means you’ll already have missed the first wave of New Year buyers. If your property is listed before Christmas, you can beat the crowds and be ahead of the game.
4. Get a Quicker, More Personalised Service
A quicker sale is definitely on the cards when selling your home in December – not just for the reasons we’ve already mentioned.
Since the property industry is generally quieter at the end of the year, your mortgage valuations, searches and solicitor responses could all be much quicker than usual. Plus, since your estate agent may not have as many clients in December, they could dedicate almost all their time to selling your home.
Frequently Asked Questions About Selling Your Home at Christmas
Is it a bad idea to sell my house at Christmas?
Contrary to popular belief, December can be a great time to sell! There’s less competition, motivated buyers searching, and you might even get a quicker sale.
Why are Christmas buyers more motivated?
Winter buyers are usually serious and want to move quickly, either before Christmas or in the New Year. They might be looking for a good deal or just a swift sale.
Won’t I get lost in a crowd if I wait until spring to sell?
Spring is a peak season for buying and selling, which means your house might get overlooked by more competition. In December, with fewer properties listed, yours could stand out.
What are the benefits of selling before January?
By listing before Christmas, you can avoid the January rush of sellers and potentially get a faster sale. You might also benefit from quicker service from estate agents and solicitors during the quieter end-of-year period.
Need Help Selling?
While many people put off selling their home near Christmas, we believe in doing things differently! We know there are lots of benefits to getting your home on the market early to beat the January crowds.
If you’re selling your home, give us a call today…..
We are your local property experts. We can advise you on all aspects of your home move.
If this article has sparked any questions, or if you would like any property related advice, please contact us confidentially on 07894 561313 or 07714 515484 for an informal chat and discover how we can help you.
📧 claire.heritage@fineandcountry.com
📧 sam.funnell@fineandcountry.com